The privacy of our customers is extremely important, and the following policy outlines how DaisychainBaby uses and protects any information that you provide when you use our website. DaisychainBaby is committed to ensuring that your privacy is protected. All of our information is collected and stored in accordance with both the Data Protection Act and the Distance Selling Directive. We are registered under the Data Protection Act with registration number Z1375306.

We may occasionally update our policy in keeping with new regulations. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from July 1st 2008.

Browsing & Personal Information

You can browse DaisychainBaby without disclosing any personal information. If you want to subscribe to our newsletter, or to set up an account in order to purchase an item, we may collect the following information:

• Your Name
• Your Mailing Address
• Your Email Address & Contact Phone Number
• Your Credit or Debit Card Information

Collecting Information

We collect information about you for 2 main reasons: to process your order and to provide you with the best possible service. This includes using your information in the following ways:

• To improve our products & services
• If you have subscribed to our newsletter, we may periodically send promotional email about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
• We may use the information to customise the website according to your interests.

Email Services

If you have opted to receive our newsletters, they will be clearly identified as originating from DaisychainBaby. Any emails sent by us to the customer will contain information on how to unsubscribe from our email service. We adhere to the Privacy & Electronic Communications (EC Directive) Regulations 2003 which means that we will never send bulk unsolicited emails.

The information we hold will be accurate and up-to-date. You can check the information that we hold about you at any point by emailing us at info@daisychainbaby.co.uk. If you find any inaccuracies we will delete it or correct it promptly. Alternately, you can edit your information at any point by logging into your account.

We will never sell, rent or exchange mailing lists.

Cookies

We may use technology known as cookies to track patterns of behaviour of visitors to our site. This is done to improve the overall experience we offer to our customers. A cookie is a small file which asks permission to be placed on your computer's hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. Please note that this may prevent you from taking full advantage of the services at our site.

Links To Other Websites

Our website may contain links to enable you to visit other websites of interest easily. However, once you have used these links to leave our site, you should note that we do not have any control over the content of any external websites. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting other websites as they are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.